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Brendon Nafziger, DOTmed News Associate Editor | February 15, 2011
From the January/February 2011 issue of HealthCare Business News magazine
But they want ready access to relevant information. Right now, you can email an image to a referring physician and demonstrate something to them in physician consulting situations. It doesn’t have to be displayed as a fully diagnostic image.
So the main role is to share images with customers --
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Without question, that is the “killer application”: the ability for radiologists to deliver to their referrer... If a referrer gets just a text report, that has limited value. If it’s only accessible when the person’s sitting at their computer it has limited value, but if that radiologist finds a big aneurysm and they can deliver it through an interactive Web tool on a phone, a surgeon can see that…and they can start thinking about how to manage that before they get back to their computer. It has value. You’re adding value to the service you’re providing to the physicians, and that’s exactly what the radiologists that we’re talking to want to do.
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